Room 101 (by Matt Booth)

Who is Matt Booth? And what is this Room 101 I’ve been hearing about?

ROOM 101 is a designer label luxury brand of biker jewelry founded in 2003 by musician Matt Booth, who was inspired by his obsession with custom jewelry to create his own brand. Like every other established biker jewelry designer, Matt Booth’s history is anything but normal. He is a keen jeweler, bass player, tattooist, and to top it all off, Matt Booth is an ex-member of an elite US Marines unit. Talk about rugged.

Matt Booth's Sources of Inspiration

As an elite United States Marine posted to the Far East, Matt Booth found the rich culture in Asia and the Middle East especially intriguing. Matt Booth’s life as a marine made a significant impact both in his personal life and in his career as a jeweler. Matt Booth relocated back to Hollywood in 2000 to pursue music as a bass player. Somewhere during his career as a musician, Matt Booth stumbled onto jewelry through his involvement with prominent rock celebrities. He “immediately became obsessed and began tinkering with the craft.” Matt Booth quickly identified a market for sterling silver biker jewelry, and went about making a name for himself in the sterling silver gothic jewelry scene. Room 101 was born in early 2003 and is currently approaching its 7^th anniversary.

It is the fusion of Asian Influence, coupled with the lifestyle vibes on the Sunset Strip that give Room 101 its foundation in design. As a result of his rock musician roots, Matt Booth’s Room 101 designs are edgy, deep and anarchistic in mood and style. Due to his Asian experiences, Matt Booth’s Room 101 sterling silver biker jewelry pieces successfully create a paganistic, ritualistic look which few jewelers have been able to recreate as well as Room 101 has. Matt Booth’s Asian experiences were the catalyst for his creation of FU, the icon of Matt Booth’s Room 101 Collection.

Matt Booth’s Room 101 sterling silver biker jewelry is a cut above the rest; the pieces feel delightfully heavy and solid. Room 101 jewelry pieces are comfortably worn, and the attention to detail in every piece of sterling silver biker jewelry is unsurpassed. While Room 101 has also begun venturing into diamond, platinum and white gold to cater to a wider range of consumers, Room 101’s sterling silver collection continues to be the hallmark of the Room 101 brand, and avid gothic jewelry fans continue to form the bulk of Matt Booth’s clientele.

Over the past three years, Room 101 has been featured in many top lifestyle, fashion, and specialty magazines worldwide, and has made appearances on major network television channels. Room 101 is steadily gaining momentum as its foreign and domestic fan base continuing to grow. Today, Room 101 is carried in many select boutiques worldwide.

Classic Matt Booth Room 101-inspired Designs by Punksilver

Some of Matt Booth’s most famous designs are his beautiful renditions of Room 101 skull jewelry, daggers, hearts, crosses and fleur de lis jewelry: designs that we recreate and bring to you at Punksilver.com.

At Punksilver.com, we bring you the best of Room 101’s wide selection of sterling silver biker jewelry at affordable prices. With the phenomenal rise of Matt Booth’s credentials following the success of his Room 101 collection, the prices of sterling silver Room 101 gothic jewelry pieces have quickly risen above what most biker jewelry and gothic jewelry enthusiasts find affordable. Original Room 101 bracelets can easily set you back US$7,000 to US$12,000 depending on the weight and the intricacy of the design. At Punksilver.com, our collections are closely inspired by some of Room 101’s best classic designs: at prices which won't make you quake.